DIGITAL MARKETING THE ONLINE OPPORTUNITY

No matter the size of a company and the economic capacity available to you, developing an excellent online marketing plan is enough for you to witness considerable growth in your number of sales.

 

WE ARE HERE TO HELP YOUR BUSINESSS GROWTH

We are a Creative Digital Marketing Agency that specializes in Social Media Marketing, Web Designing, Strategy & Communication.

We identify the Unique Selling Point of your business then create digital Ads that Lead to Conversions. This is what we do best! We understand the potential impact of social media on businesses when planned and executed right.

From content creation to SEO and SEM positioning, any small and medium-sized company in Kenya can choose to develop a digital marketing strategy with the possibility of being productive and profitable.

Today the consumer is looking for brands that he can trust and knows that they will offer excellent products and that they will respond to their requests. 

Maintaining two-way communication and consistent with the digital marketing strategy is the best way to build trust. 

WHY YOUR BUSINESS NEED A DIGITAL MARKETING STRATEGY?

  • It is an opportunity for small and medium-sized businesses to be at the same level as the big brands.

  • Digital marketing in Kenya and the world is much more profitable and economical than traditional marketing.
  • The Long Tail Theory Against Mass Advertising.
  • The possibility of working with continuously updated data.
  • The best way to maintain good communication between the brand and users
  • The existence of measurement criteria
  • Investing in digital marketing is investing in conversions
  • An interconnected world

    If advertising is reaching people who have never considered or will consider buying that product or service, it can be said that this advertising strategy is losing money to the business.

    It is no longer important to develop a product and a message that may interest many but to develop a good product with a good message that makes it reach who is going to be interested in buying it.

  • +254 716 218 660

    Find Your Best Fit

    Our Packages are Pocket Friendly and Vary With Service Offered

    SOCIAL MEDIA

    • Creating/Managing Social Media
    • Lead generation campaigns
    • More organic traffic
    • Keeping customers updated
    • Viral Video

    FROM

    Kshs 20,000 – 45,000

    Monthy Cost

    WEBSITE DESIGN

    • Creating or Redesigning website
    • Brand story
    • SEO Rankings
    • Mobile Friendly and Responsive
    • Email Marketing

    FROM

    Kshs 20,000 – 45,000

    One Time Cost

    GRAPHIC DESIGN

    • Logo Design
    • Online Ad Design
    • Brochure Design
    • Catalog Design
    • Business Cards

    FROM

    Kshs 2,500 – 15,000

    One Time Cost


    Why is graphic design important for your business?

    Communicating does no good if it’s not retained by your audience. Today, it’s easy for information to get lost or ignored if it’s not in a digestible format. Integrating good design can boost how much your audience absorbs and remembers. Studies show our brains not only process visuals faster, but they retain and transmit much more information when it’s delivered visually.

    First impressions matter

    You know what they say: you only have one chance to make a first impression. Whether it’s a website or the logo in an email signature, potential customers will judge a business in just a few seconds based on visual appeal alone. Good quality graphic design gives businesses credibility and that’s priceless. No matter how great a product or service, with poor design, it’s unlikely anyone will stick around the company’s website or keep its email long enough to find out.

    Good design can be a differentiator

    Almost all businesses face competition and to set themselves apart they generally have differentiators like pricing, quality, customer service etc. But consider that good design can help a small business stand out too. A company’s visual communication plan serves many purposes, and making the business unique should be one of them.

    Branding makes a business memorable

    Standing out is challenging. Small businesses need to use different methods to make an impression on their audience. Creating a powerful brand makes a mark in people’s minds. It’s how you can make people associate a product they need with your business right away. Making your brand memorable has a profound effect on your business’s success. A memorable brand needs less advertising spend. It can drive sales on its own and makes it easy to get more engagement on social media. You’ll also get more traffic and conversions.

    Good design saves time and money

    When businesses don’t take graphic design seriously in the beginning, they will more than likely go through a design overhaul eventually and in some cases, more than once. However, quality design has longevity. Paying for great graphic design one time is no more expensive than paying for subpar design multiple times. Not to mention, redesigning a business’ image over and over wastes time and can be detrimental to its brand.

    Good design converts

    Design isn’t just about making things look pretty; effective design should entice and persuade. A well designed website can direct visitors to take action, like clicking a “buy” button for instance. A well designed catalogue compels readers to keep turning pages. Good quality graphic design has the potential to deliver measurable results for a business.

    Design can tell a story

    It’s important that people get a feel for what a business does even if they’ve never heard of it before. Thoughtful design evokes the right image in customers’ minds.

    Social Media Marketing what we offer doing

    Brand Story

  • Gathering important pieces of information that lead to creating this business.

  • Creating a unique video that is tailored specifically for your business.
  • Shooting a professional video with CEO or/and any person that you want to represent your company.
  • Publishing the video to all social media platforms to gain attention.
  • Creating marketing videos and content for all platforms.
  • Cover pages design.
  • Shooting interview and events coverage at production cost.
  • Creating/Managing Social Media

  • Facebook
  • Instagram
  • Twitter
  • YouTube
  • And any other platforms that would work best for your business.
  • BENEFITS

  • Informing your current/potential customers about the background story of the business.
  • Creating more of a professional presence on social media and the internet that will persuade more customers to enter your sales funnel.
  • Creating more brand awareness.
  • Creating Contest & Giveaways

    Creating a unique way to gain exposure/customers

    BENEFITS

    • More brand exposure.
    • More opportunities to get people into sales funnel.
    • Collect peoples contact and personal information (Name, email address, and phone number) for potential future sales.
    • Optimizing website more, to attract and keep customers moving through sales funnel.

    Increase Brand Spend

  • Facebook Advertisements.
  • Instagram Advertisements.
  • Email Marketing.
  • SEO Ranking.
  • Google PPC.
  • SMS Marketing.
  • Lead generation campaigns

    Will help bring in more potential customers.

    PR opportunities

    • Contacting local PR agencies to have them post about you on their blog that will bring attention to your business.

    Facebook pixel

    • Being able to track the data of the visits to your website, certain pages and specific products and using that data to retarget highly motivated people.

    BENEFITS

    • Increasing brand awareness that will bring in a lot of new customers.
    • Bring in more sales that will help raise revenue to desired amount.
    • More organic traffic.
    • More variety of range.

    Article Creation

  • More known locally.
  • Reach a different variety of audience.
  • Bring more attention to your business.
  • Increase customer rate.
  • Increase Revenue.
  • Viral Video

    Gaining exposure for your business that will bring in a LARGE amount of traffic to desired area (Website, Landing page or any other page)

  • Keep your current/potential customers updated.
  • More opportunities for sales.
  • Adding another channel that brings customers to your sales funnel.
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    Why hire a freelancer?

    • Many freelance designers work from a home office and therefore, overhead costs are drastically lower than an agency which has extra overheads like staff salaries, office rent etc. These savings for the freelancer can get passed down to the client.

    • You’re probably going to receive top-notch customer service (depending on how many clients they have, of course). They’re a one-person shop, so you know you’ll always be dealing with the same person and won’t have to re-explain edits, ideas, etc. to a new person with every phone call.

    • Unlike design agencies who have set work hours, many freelancers will respond to evening and weekend emails. So if you find the 9 to 5 schedule for communication a bit restrictive, working with a freelancer may be for you. With that said, there should always be boundaries. Calling anyone at 11pm is a bit rude isn’t it?

    Enock Malinda

    Certified Digital Marketer By Google

    WhatsApp: +254 716 218 660

    Email: creative@malindacreatives.co.ke

    Working Hours: Flexible

    Location: Nairobi, Kenya

    Malinda Creatives

    Interested? Call Us Now